About Us

Mission Statement

Lakebrat, LLC is the original lake lifestyle brand whose personality and origins are based on the memories  and nostalgia invoked by lake living. Our name and our products are designed to reflect the unique but universal appeal of lake life.  Our mission is to bring those summer-filled days to life using images and words of days-gone-by to the present by providing the highest quality logo apparel and gift products to resort and lake communities nationwide.

Company History

We are a North Dakota-based mother/daughter team, although I, Kelly, reside in Tega Cay, SC near the shores of Lake Wylie. The concept for "Lakebrat" originated with my mom, Suzanne, who was privileged to spend summers at the lake cabin built by her grandfather, Fred Sund, in 1952 on the shores of Lake Metigoshe in the Turtle Mountains of North Dakota.  She now resides year-round in our lake home, reminiscing about her years skiing in the Club de Skinautique, enjoying family, friends, singing around the campfire, and all the memories evoked by this special place and time in her life. She and others who were blessed to have this enriching lifestyle became known as "Lakebrats" - a term of endearment to them; hence, the name of our endeavor.

From these sentiments, our business was born. The Lakebrat brand embodies those nostalgic days, and memories of lake life still in the making for new generations – from fishing, camping, and S’Mores around the campfire, to breathtaking sunsets, Fourth of July fireworks, and an endless variety of water sports. My son, Michael, is the 5th generation of our family well on his way to becoming a "Lakebrat."

We currently offer two lines of tees and sweatshirts for guys and gals; Original Lakebrat, which highlights sentiments and images from our 1952 origins, and the "Dock Jumper" line (so-called because of the fun, edgier logo), as well as embroidered beach towels.

Made in the U.S.A.

We source all of our products from right here in the U.S.A, so you know you are getting the best value and highest quality around.